STP participation more than doubles since 2022

Supervised toothbrushing programmes (STPs) in England have grown substantially, with 81% of local authorities running a programme in 2025, up from 48% in 2022 and 59% in 2024. The number of children participating more than doubled from 106,273 in 2022 to 238,636 in 2025. In March 2025, the Department for Education and Department of Health and Social Care allocated £11 million for 2025/26 to support local authorities in reaching 600,000 children aged 3–5 years in the most deprived areas, alongside a partnership with Colgate-Palmolive providing 23 million toothbrushes and toothpastes over five years.

Key barriers to scaling supervised toothbrushing programmes

Research combining a national survey of 152 local authorities with interviews at four case study sites identified two major barriers. First, infrastructure limitations including uncertain funding, workforce capacity constraints, and logistical challenges with supply distribution. Stakeholders emphasised that short-term funding cycles discourage early years settings from investing time and effort in implementation. Second, engaging early years settings proved difficult, particularly those in the most deprived areas where the need is greatest. Staff shortages, competing priorities, and beliefs that toothbrushing falls outside schools' remit hindered participation.

Building relationships and knowledge sharing enable expansion

Two key facilitators emerged from the case study analysis. Building relationships across local authorities, providers, health visiting teams, and school leaders created trust and opened communication channels, helping overcome engagement obstacles. Trusted intermediaries such as multi-academy trust leads and health visitors were particularly effective at reframing STPs as aligned with school readiness and child wellbeing. Knowledge sharing through national resources, local networks, and peer-to-peer support also accelerated implementation. Participants highlighted that informal information-sharing about successes and lessons from pilot projects helped change perceptions and enabled effective scaling in areas adopting STPs for the first time.

YearLocal authorities with STPParticipating childrenNumber of settings
202248% (68 of 141)106,2732,325
202459% (90 of 152)143,2002,978
202581% (123 of 152)238,636Not specified