Aspen Group appoints Rafeh Masood as chief commercial officer
Leadership change at major US DSO affects strategy for Aspen Dental and ClearChoice brands.
The Aspen Group, based in Chicago, has appointed Rafeh Masood to the role of chief commercial officer, effective immediately. In this position, Masood will oversee brand strategy, go-to-market initiatives, patient acquisition, digital platforms and commercial performance across the company's portfolio, which includes Aspen Dental and ClearChoice Dental Implant Centers.
Scope of the new role
Masood's responsibilities span multiple areas critical to the group's growth. He will lead efforts to strengthen brand positioning, develop market entry strategies, expand the patient base through acquisition channels, manage digital infrastructure and monitor financial performance across all operating brands. The appointment was announced on April 21.
Frequently asked questions
Who is the new chief commercial officer at Aspen Group?
Rafeh Masood has been appointed chief commercial officer of The Aspen Group, effective from the announcement on April 21, 2026.
What are the responsibilities of the chief commercial officer role?
Masood oversees brand strategy, go-to-market initiatives, patient acquisition, digital platforms and commercial performance across Aspen Group's brands, including Aspen Dental and ClearChoice Dental Implant Centers.
Which dental brands are included in Aspen Group's portfolio?
Aspen Group operates Aspen Dental and ClearChoice Dental Implant Centers, among other brands under its commercial umbrella.
